The articles in this number all concern the United States. The first two are dealing with education issues: one investigates the concept of entrepreneurship training in the arts; the other discusses the results of a survey on the value of the Master of Fine Arts compared to the Master of Business Administration among decision-makers in theatres.

Then, there is a critical evaluation of arts marketing segmentation practices (Huntington), and an article on the ways in which the USA protects - or does not- its cultural heritage and treasures (Fokinshteyn).

Also of interest: the commentary on the value of the arts by Cherbo.

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